ADM Milling Ltd attempts world record for the fastest field-to-loaf (oven) to raise money for Great Ormond Street Children’s Hospital.
ADM Milling (UK) Ltd announced today that, pending authentication from Guinness Book of Records, the company may have successfully broken the world record for the fastest time to turn newly harvested wheat into bread. And in doing so, raised funds for the Great Ormond Street Children’s Hospital.
Last Wednesday (3 August) the attempt to set a new field-to-loaf Guinness World Record was performed on S & J Padfield & Partners’ family farm at Codham Hall in Brentwood, Essex. The event saw the current record beaten by more than 3 minutes (pending verification from Guinness Book of Records).
The current official world record of 16 minutes and 30.83 seconds has been held by an Australian team in New South Wales for more than three years. Last year’s British effort, led by ProCam’s technical director Tudor Dawkins, set an unofficial time of 15 minutes and 27 seconds.
However, the latest endeavour, executed by ADM Milling’s technical team and friends at Codham Hall Farm, has smashed the official record by harvesting wheat variety winter wheat and using it to bake 13 loaves of bread in just 12 minutes and 42.32 seconds.
We are pleased and proud to have brought the record back to the U.K., said Tim Cook, managing director, ADM Milling (UK) Ltd.
“And, thanks to our supply partners, we have generated a significant contribution for our GOSH (Great Ormond Street Children’s Hospital) fund raising target. Beating the record and being able to host such an enjoyable event would not have been possible without the support and enthusiasm of Christopher Padfield his family and colleagues at Codham Hall Farm who kindly hosted the attempt.”
The challenge, timed by three experienced timekeepers, commenced from the first movement of the combine harvester, with the grain being collected as it made its way towards the challenge tent, set up on the edge of the field.
The grain was then rapidly milled before being blended with the other ingredients. The dough was then divided and moulded into a traditional baker’s dozen (13 loaves) at lightning speed before being cooked in a gas-fired oven. The claxon sounded as the last loaf hit the table from the baking tin.
ADM Milling will now send the necessary submissions and evidence to Guinness World Recordsto be officially endorsed and entered in the record books.
The challenge was a fun and worthwhile event in support of Great Ormond Street Hospital Children’s Charity, with the presence of industry guests and the hospital charity’s staff to witness the record attempt and partake in a lunch and refreshments.
Rachael Willis-Fleming, Head of Account Management, Great Ormond Street Hospital Children’s Charity said
“We are absolutely thrilled to be part of ADM Milling’s fastest field-to-loaf world record attempt and were so pleased to be there on the day so see them break the record,” said Rachael Willis-Fleming, Head of Account Management, Great Ormond Street Hospital Children’s Charity.“The teamwork and collaboration displayed was truly inspirational, much like that of the Great Ormond Street Hospital’s team of talented clinicians. Support from ADM Milling will fund an enclosed isolation recovery bay in the hospital’s new post anaesthetic care unit, which is due to open in 2017. This will provide a peaceful and comfortable space for children to recover from surgical procedures, and will make a huge difference to the thousands of patients that receive surgery at Great Ormond Street Hospital every year. We are incredibly grateful for ADM Milling’s generous support and would like to thank everyone involved in the successful world record attempt.”
And guest Richard Anscombe, Chief Excutive, Fram Farmers Ltd said:
“It’s not often that you have the opportunity to watch a Guinness World Record attempt live, so it was an absolute pleasure to be a guest of ADM Milling, Fram Farmer member Christopher Padfield and Great Ormond Street Hospital to watch the world record attempt to harvest wheat and turn it into bread in the shortest time possible,” said Richard Anscombe, Chief Executive, Fram Farmers Ltd. “When I arrived, you could see that the team meant business and had a well-oiled machine eager for the claxon to sound and the challenge to start. Looking around, I realised that Fram Farmers, though not directly involved, had provided the seed, fertiliser, AgChem and the Combine Harvester to our member , which made the day even more special for me. Well done to all for not just beating the record but for setting a really tough time for others to follow!”
“The Fastest Field-to-Loaf challenge presented us with an opportunity to showcase the resourcefulness of ADM colleagues coupled with the benefits of ADM Milling’s integrated supply chain,” added ADM’s Tim Cook. Working closely with Christopher Padfield, who supplies his wheat to our mills via ADM Direct, showed what can be achieved when miller and farmer are joined up.
We are delighted to have secured the world record and doubly delighted to have raised funds for GOSH in doing so.”
In January 2016, ADM Milling (UK) Ltd launched a new partnership with Great Ormond Street Hospital Children’s Charity (GOSH). ADM Milling aims to raise £100,000 to fund an enclosed isolation recovery bay in the hospital’s new Post Anaesthetic Care Unit, due to open in 2017.
Sums raised from the event will be added to the current fundraising total of £59,000, which the company and colleagues have raised from numerous fund raising activities over the course of the year.
To show support to the challenge and the UK’s foremost children’s hospital, please visit the JustGiving page at https://www.justgiving.com/fundraising/fieldtoloaf.
The donation was given through ADM Cares, the company’s social investment program that directs funds to initiatives and organizations that drive meaningful social, economic and environmental progress worldwide. The program comprises three distinct focus areas: supporting the responsible development of agriculture, improving the quality of life in ADM communities and fostering employee giving and volunteer activities.
For more than a century, the people of Archer Daniels Midland Company (NYSE: ADM) have transformed crops into products that serve the vital needs of a growing world. Today, we’re one of the world’s largest agricultural processors and food ingredient providers, with more than 32,300 employees serving customers in more than 160 countries. With a global value chain that includes 428 crop procurement locations, 280 ingredient manufacturing facilities, 39 innovation centers and the world’s premier crop transportation network, we connect the harvest to the home, making products for food, animal feed, industrial and energy uses. Learn more at www.adm.com.