Understanding consumer attitudes towards bread and baked goods in 2021

As the Covid-19 pandemic continues to have an enormous impact on consumers and communities across the globe, one thing is certain: consumers’ considerations, needs and routines have changed and will continue to do so. Thus, today’s marketplace is evolving and transforming at a record pace.

In this second edition article ADM examines what effect the pandemic has had on both bread and sweet baked goods categories and the bakery solutions available to give your business the edge to meet predicted trends in 2021

Read all about it here